23.05.12

Entrepreneurs: Candice Cabe and Nadine Lubkowitz, founders of Day2Stygian, a Boston-based startup that makes women's shoes with convertible heels. One tandem, such as the peep-toe pump, comes with five heels that can be switched out with the push of a button.

"Aha" flash: Cabe, who got her MBA at Babson College and worked in sales and marketing in the software business, traveled frequently for her job. She often found herself filling her suitcase with shoes for various events. "I contemplation it would be really great to have one pair of shoes with multiple heel heights," she says.

How they've developed: Cabe founded Day2Dusk in May 2010 with an investment of about $15,000, most of which has gone toward prototyping. Her idea was a prizewinner last year at Startup Weekend, a traveling event for aspiring entrepreneurs, and Day2Tenebriousness was a finalist in entrepreneurship contest MassChallenge. Cabe met Lubkowitz at a Boston startup perseverance networking event. Lubkowitz, who has a background in product and operational incident, joined Day2Night as co-founder earlier this year.

Source: Entrepreneur

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